diff --git a/drivers/net/ethernet/intel/iavf/iavf.h b/drivers/net/ethernet/intel/iavf/iavf.h
index bcd11b4b29df..2d4ce6fdba1a 100644
--- a/drivers/net/ethernet/intel/iavf/iavf.h
+++ b/drivers/net/ethernet/intel/iavf/iavf.h
@@ -87,6 +87,10 @@ struct iavf_vsi {
 #define IAVF_HLUT_ARRAY_SIZE ((IAVF_VFQF_HLUT_MAX_INDEX + 1) * 4)
 #define IAVF_MBPS_DIVISOR	125000 /* divisor to convert to Mbps */
 
+#define IAVF_VIRTCHNL_VF_RESOURCE_SIZE (sizeof(struct virtchnl_vf_resource) + \
+					(IAVF_MAX_VF_VSI * \
+					 sizeof(struct virtchnl_vsi_resource)))
+
 /* MAX_MSIX_Q_VECTORS of these are allocated,
  * but we only use one per queue-specific vector.
  */
@@ -306,6 +310,14 @@ struct iavf_adapter {
 	bool netdev_registered;
 	bool link_up;
 	enum virtchnl_link_speed link_speed;
+	/* This is only populated if the VIRTCHNL_VF_CAP_ADV_LINK_SPEED is set
+	 * in vf_res->vf_cap_flags. Use ADV_LINK_SUPPORT macro to determine if
+	 * this field is valid. This field should be used going forward and the
+	 * enum virtchnl_link_speed above should be considered the legacy way of
+	 * storing/communicating link speeds.
+	 */
+	u32 link_speed_mbps;
+
 	enum virtchnl_ops current_op;
 #define CLIENT_ALLOWED(_a) ((_a)->vf_res ? \
 			    (_a)->vf_res->vf_cap_flags & \
@@ -322,6 +334,8 @@ struct iavf_adapter {
 			VIRTCHNL_VF_OFFLOAD_RSS_PF)))
 #define VLAN_ALLOWED(_a) ((_a)->vf_res->vf_cap_flags & \
 			  VIRTCHNL_VF_OFFLOAD_VLAN)
+#define ADV_LINK_SUPPORT(_a) ((_a)->vf_res->vf_cap_flags & \
+			      VIRTCHNL_VF_CAP_ADV_LINK_SPEED)
 	struct virtchnl_vf_resource *vf_res; /* incl. all VSIs */
 	struct virtchnl_vsi_resource *vsi_res; /* our LAN VSI */
 	struct virtchnl_version_info pf_version;
diff --git a/drivers/net/ethernet/intel/iavf/iavf_ethtool.c b/drivers/net/ethernet/intel/iavf/iavf_ethtool.c
index 2c39d46b6138..40a3fc7c5ea5 100644
--- a/drivers/net/ethernet/intel/iavf/iavf_ethtool.c
+++ b/drivers/net/ethernet/intel/iavf/iavf_ethtool.c
@@ -278,7 +278,18 @@ static int iavf_get_link_ksettings(struct net_device *netdev,
 	ethtool_link_ksettings_zero_link_mode(cmd, supported);
 	cmd->base.autoneg = AUTONEG_DISABLE;
 	cmd->base.port = PORT_NONE;
-	/* Set speed and duplex */
+	cmd->base.duplex = DUPLEX_FULL;
+
+	if (ADV_LINK_SUPPORT(adapter)) {
+		if (adapter->link_speed_mbps &&
+		    adapter->link_speed_mbps < U32_MAX)
+			cmd->base.speed = adapter->link_speed_mbps;
+		else
+			cmd->base.speed = SPEED_UNKNOWN;
+
+		return 0;
+	}
+
 	switch (adapter->link_speed) {
 	case IAVF_LINK_SPEED_40GB:
 		cmd->base.speed = SPEED_40000;
@@ -306,7 +317,6 @@ static int iavf_get_link_ksettings(struct net_device *netdev,
 	default:
 		break;
 	}
-	cmd->base.duplex = DUPLEX_FULL;
 
 	return 0;
 }
diff --git a/drivers/net/ethernet/intel/iavf/iavf_main.c b/drivers/net/ethernet/intel/iavf/iavf_main.c
index 2050649848ba..a21ae74bcd1b 100644
--- a/drivers/net/ethernet/intel/iavf/iavf_main.c
+++ b/drivers/net/ethernet/intel/iavf/iavf_main.c
@@ -1756,17 +1756,17 @@ static int iavf_init_get_resources(struct iavf_adapter *adapter)
 	struct net_device *netdev = adapter->netdev;
 	struct pci_dev *pdev = adapter->pdev;
 	struct iavf_hw *hw = &adapter->hw;
-	int err = 0, bufsz;
+	int err;
 
 	WARN_ON(adapter->state != __IAVF_INIT_GET_RESOURCES);
 	/* aq msg sent, awaiting reply */
 	if (!adapter->vf_res) {
-		bufsz = sizeof(struct virtchnl_vf_resource) +
-			(IAVF_MAX_VF_VSI *
-			sizeof(struct virtchnl_vsi_resource));
-		adapter->vf_res = kzalloc(bufsz, GFP_KERNEL);
-		if (!adapter->vf_res)
+		adapter->vf_res = kzalloc(IAVF_VIRTCHNL_VF_RESOURCE_SIZE,
+					  GFP_KERNEL);
+		if (!adapter->vf_res) {
+			err = -ENOMEM;
 			goto err;
+		}
 	}
 	err = iavf_get_vf_config(adapter);
 	if (err == IAVF_ERR_ADMIN_QUEUE_NO_WORK) {
@@ -2036,7 +2036,7 @@ static void iavf_disable_vf(struct iavf_adapter *adapter)
 	iavf_reset_interrupt_capability(adapter);
 	iavf_free_queues(adapter);
 	iavf_free_q_vectors(adapter);
-	kfree(adapter->vf_res);
+	memset(adapter->vf_res, 0, IAVF_VIRTCHNL_VF_RESOURCE_SIZE);
 	iavf_shutdown_adminq(&adapter->hw);
 	adapter->netdev->flags &= ~IFF_UP;
 	clear_bit(__IAVF_IN_CRITICAL_TASK, &adapter->crit_section);
@@ -2487,6 +2487,16 @@ static int iavf_validate_tx_bandwidth(struct iavf_adapter *adapter,
 {
 	int speed = 0, ret = 0;
 
+	if (ADV_LINK_SUPPORT(adapter)) {
+		if (adapter->link_speed_mbps < U32_MAX) {
+			speed = adapter->link_speed_mbps;
+			goto validate_bw;
+		} else {
+			dev_err(&adapter->pdev->dev, "Unknown link speed\n");
+			return -EINVAL;
+		}
+	}
+
 	switch (adapter->link_speed) {
 	case IAVF_LINK_SPEED_40GB:
 		speed = 40000;
@@ -2510,6 +2520,7 @@ static int iavf_validate_tx_bandwidth(struct iavf_adapter *adapter,
 		break;
 	}
 
+validate_bw:
 	if (max_tx_rate > speed) {
 		dev_err(&adapter->pdev->dev,
 			"Invalid tx rate specified\n");
diff --git a/drivers/net/ethernet/intel/iavf/iavf_virtchnl.c b/drivers/net/ethernet/intel/iavf/iavf_virtchnl.c
index d58374c2c33d..ca79bec4ebd9 100644
--- a/drivers/net/ethernet/intel/iavf/iavf_virtchnl.c
+++ b/drivers/net/ethernet/intel/iavf/iavf_virtchnl.c
@@ -139,7 +139,8 @@ int iavf_send_vf_config_msg(struct iavf_adapter *adapter)
 	       VIRTCHNL_VF_OFFLOAD_ENCAP |
 	       VIRTCHNL_VF_OFFLOAD_ENCAP_CSUM |
 	       VIRTCHNL_VF_OFFLOAD_REQ_QUEUES |
-	       VIRTCHNL_VF_OFFLOAD_ADQ;
+	       VIRTCHNL_VF_OFFLOAD_ADQ |
+	       VIRTCHNL_VF_CAP_ADV_LINK_SPEED;
 
 	adapter->current_op = VIRTCHNL_OP_GET_VF_RESOURCES;
 	adapter->aq_required &= ~IAVF_FLAG_AQ_GET_CONFIG;
@@ -891,6 +892,8 @@ void iavf_disable_vlan_stripping(struct iavf_adapter *adapter)
 	iavf_send_pf_msg(adapter, VIRTCHNL_OP_DISABLE_VLAN_STRIPPING, NULL, 0);
 }
 
+#define IAVF_MAX_SPEED_STRLEN	13
+
 /**
  * iavf_print_link_message - print link up or down
  * @adapter: adapter structure
@@ -900,37 +903,99 @@ void iavf_disable_vlan_stripping(struct iavf_adapter *adapter)
 static void iavf_print_link_message(struct iavf_adapter *adapter)
 {
 	struct net_device *netdev = adapter->netdev;
-	char *speed = "Unknown ";
+	int link_speed_mbps;
+	char *speed;
 
 	if (!adapter->link_up) {
 		netdev_info(netdev, "NIC Link is Down\n");
 		return;
 	}
 
+	speed = kcalloc(1, IAVF_MAX_SPEED_STRLEN, GFP_KERNEL);
+	if (!speed)
+		return;
+
+	if (ADV_LINK_SUPPORT(adapter)) {
+		link_speed_mbps = adapter->link_speed_mbps;
+		goto print_link_msg;
+	}
+
 	switch (adapter->link_speed) {
 	case IAVF_LINK_SPEED_40GB:
-		speed = "40 G";
+		link_speed_mbps = SPEED_40000;
 		break;
 	case IAVF_LINK_SPEED_25GB:
-		speed = "25 G";
+		link_speed_mbps = SPEED_25000;
 		break;
 	case IAVF_LINK_SPEED_20GB:
-		speed = "20 G";
+		link_speed_mbps = SPEED_20000;
 		break;
 	case IAVF_LINK_SPEED_10GB:
-		speed = "10 G";
+		link_speed_mbps = SPEED_10000;
 		break;
 	case IAVF_LINK_SPEED_1GB:
-		speed = "1000 M";
+		link_speed_mbps = SPEED_1000;
 		break;
 	case IAVF_LINK_SPEED_100MB:
-		speed = "100 M";
+		link_speed_mbps = SPEED_100;
 		break;
 	default:
+		link_speed_mbps = SPEED_UNKNOWN;
 		break;
 	}
 
-	netdev_info(netdev, "NIC Link is Up %sbps Full Duplex\n", speed);
+print_link_msg:
+	if (link_speed_mbps > SPEED_1000) {
+		if (link_speed_mbps == SPEED_2500)
+			snprintf(speed, IAVF_MAX_SPEED_STRLEN, "2.5 Gbps");
+		else
+			/* convert to Gbps inline */
+			snprintf(speed, IAVF_MAX_SPEED_STRLEN, "%d %s",
+				 link_speed_mbps / 1000, "Gbps");
+	} else if (link_speed_mbps == SPEED_UNKNOWN) {
+		snprintf(speed, IAVF_MAX_SPEED_STRLEN, "%s", "Unknown Mbps");
+	} else {
+		snprintf(speed, IAVF_MAX_SPEED_STRLEN, "%u %s",
+			 link_speed_mbps, "Mbps");
+	}
+
+	netdev_info(netdev, "NIC Link is Up Speed is %s Full Duplex\n", speed);
+	kfree(speed);
+}
+
+/**
+ * iavf_get_vpe_link_status
+ * @adapter: adapter structure
+ * @vpe: virtchnl_pf_event structure
+ *
+ * Helper function for determining the link status
+ **/
+static bool
+iavf_get_vpe_link_status(struct iavf_adapter *adapter,
+			 struct virtchnl_pf_event *vpe)
+{
+	if (ADV_LINK_SUPPORT(adapter))
+		return vpe->event_data.link_event_adv.link_status;
+	else
+		return vpe->event_data.link_event.link_status;
+}
+
+/**
+ * iavf_set_adapter_link_speed_from_vpe
+ * @adapter: adapter structure for which we are setting the link speed
+ * @vpe: virtchnl_pf_event structure that contains the link speed we are setting
+ *
+ * Helper function for setting iavf_adapter link speed
+ **/
+static void
+iavf_set_adapter_link_speed_from_vpe(struct iavf_adapter *adapter,
+				     struct virtchnl_pf_event *vpe)
+{
+	if (ADV_LINK_SUPPORT(adapter))
+		adapter->link_speed_mbps =
+			vpe->event_data.link_event_adv.link_speed;
+	else
+		adapter->link_speed = vpe->event_data.link_event.link_speed;
 }
 
 /**
@@ -1160,12 +1225,11 @@ void iavf_virtchnl_completion(struct iavf_adapter *adapter,
 	if (v_opcode == VIRTCHNL_OP_EVENT) {
 		struct virtchnl_pf_event *vpe =
 			(struct virtchnl_pf_event *)msg;
-		bool link_up = vpe->event_data.link_event.link_status;
+		bool link_up = iavf_get_vpe_link_status(adapter, vpe);
 
 		switch (vpe->event) {
 		case VIRTCHNL_EVENT_LINK_CHANGE:
-			adapter->link_speed =
-				vpe->event_data.link_event.link_speed;
+			iavf_set_adapter_link_speed_from_vpe(adapter, vpe);
 
 			/* we've already got the right link status, bail */
 			if (adapter->link_up == link_up)